FatStax is a branded mobile sales app and content delivery tool for product collateral. It enables a sales team to share product information during sales discussions.
FatStax enables users to add products to a shopping cart and email that information directly to a client. Contact information can also be gathered and exported via XML or CSV. Other features include:
- Ability to e-mail directly from the app.
- Easy sync procedure for updating catalogs.
- Image caching.
- Integration with SalesForce and Marketo.
- A client customization feature that allows a fully customized, branded interface.
- Implementation of fundamental principles similar to Google and Bing and a custom search feature that allows users to do a real-time search of over 50,000 products.
- Thirteen successful updates to the app, custom builds for enterprise clients, and optimization to support thousands of users.
- Redeveloped and optimized the iPad app for the iPhone using Auto Layout.